Online privacy concerns focus on the protection of “personally identifiable” information which an individual or customer reasonably expects to be kept private. As the term suggests, “personally identifiable” information is information that can be associated with a specific individual or entity.
The only personally identifiable information New South Radio Inc. obtains about individual users through our web sites is information supplied voluntarily by the user. Users interacting with our sites may provide New South Radio Inc. with name, address, telephone number, e-mail address, domain name or URL or other personally identifiable information that New South Radio Inc. may use for its own business purposes. New South Radio Inc. will collect and use this information for the ability to provide and change service, to anticipate and resolve problems with your service, for billing purposes, or to create or inform you of products and services that better meet your needs.
New South Radio Inc. does collect some non-personally identifiable generic information about our users as a means of measuring the effectiveness of our web sites. New South Radio Inc. identifies certain user information in the normal course of operation, but such information does not reveal a user’s personal identity. We collect this information only in the aggregate and use it to evaluate and improve our web sites. The following are examples of non-personally identifiable generic information:
IP Addresses: An IP address is a number that is assigned to a user’s computer whenever that user is using the World Wide Web. Web site servers must be able to identify individual computers by their IP address. New South Radio Inc. collects IP addresses for the purposes of system administration security and to report aggregate usage information. New South Radio Inc. does not link IP addresses to any personally identifiable information.
Computer settings: Settings, technical and other information from your computer, such as your operating system, browser version, connectivity, various communication parameters and other information related to the operation and interaction of New South Radio Inc. web sites may be collected by New South Radio Inc. Except as otherwise provided in this policy, New South Radio Inc. will use such information solely in order to provide technically appropriate formatting of information provided by New South Radio Inc. The collection of this information will not include any personally identifiable information about you or any individual user.
New South Radio Inc. will not sell, trade, or disclose to third parties any personally identifiable information derived from registration for or use of a New South Radio Inc. service without the consent of the customer, except as required by subpoena, search warrant, or court order pursuant to applicable law, regulation or legal process or in the case of imminent physical harm to the customer or others.
Any user who does not wish to receive further contacts from New South Radio Inc. may write to 265 Highpoint Dr. Ridgeland, MS 39157, ATTENTION: General Manager.
New South Radio Inc. will protect the confidentiality of its customer’s personally identifiable information to the fullest extent possible and consistent with law and legitimate interests of New South Radio Inc. and its employees. To protect the loss, misuse, and alteration of such information, New South Radio Inc. has appropriate physical, electronic and management procedures in place.
New South Radio Inc. is not responsible for the content or the privacy practices of non New South Radio Inc. web sites, including web sites reached through a link on a New South Radio Inc. web site. Other web sites may have different privacy policies, or no policy. Users should review the privacy policies of any web site before providing personal information.